Analytics now shows where your traffic comes from
· Xenition
Today's update is about understanding where your visitors come from. Analytics now captures the full path — channel, source, UTM parameters, landing page, and previous page. The Traffic tab has been rebuilt with clearer summaries and charts, and Microsoft Clarity is now available for session recordings and heatmaps.
Feature
- Analytics now shows where each visit came from, including channel, source, UTM parameters, landing page, and previous page.
- A new Traffic section in analytics displays data broken down by channel, source, assistant, campaign, landing page, and page flow.
- The Traffic tab within analytics now displays channels, assistants, sources, landing pages, campaigns, and flow.
- Microsoft Clarity is now integrated for session recordings and heatmaps (production only).
- The Traffic tab has been rebuilt with a clear summary, cards, and charts for a better overview.
- Support has been added for Claude Code and ChatGPT CIMD clients.
Fix
- Fixed Google Analytics 4 tracking not sending data correctly.
Improvement
- Open in Xenition links now show which assistant referred them.
- Paid traffic sources are now named consistently, e.g., 'google' instead of 'google.com'.
- Traffic analytics has been updated with honest sign-up rates, early visit classification, daily buckets, and programmatic SEO.